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Outside Magazine : Staff Picks Graphics Package

Client : Outside Magazine
Agency : Franko Creative
My roles : Creative/Art Director, Designer, Animator, Sound Designer

 

For this graphics package, I wanted to make it as easy as possible for the editor to swap out colors. To do that, I set up an expression link in After Effects so all they had to do was change one number, and the color pallet would change across all graphics elements – from the intro sequence to the lower thirds and item callouts.

To keep the content looking fresh and new, I outfitted the project file with a variety of 3D objects for the editor to mix and match. There were seven objects in total ranging from backpacks to ice picks.